SAVANNA PREMIUM CIDER

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Description
For several years, One-eyed Jack has conceptualised and implemented the PR and marketing for Savanna to capitalise on their title sponsorship of The Annual South African Savanna Comics' Choice Awards. As title sponsor, Savanna briefed us annually to develop innovative and exciting campaigns that speak to why the brand chose to leverage comedy as a genre to entrench its brand positioning.  As such, we won two PRISM Awards and are proud of what we achieved for Savanna’s presence in SA and across the continent.
Clients

Savanna, Distell.

Our Role

PR, Sponsorship, Marketing.